Organizational Behavior

SummaryThis case is about the rise and fall of Motorola . Best cognize for its six sigma quality control and an American icon , Motorola was a firm valued at 30 billion in the 90 s . it until now failed to keep up with the severe argument and was slow up to adapt to the rapidly changing playing character field (digital age . Motorola has a long history and since its root has been ane of the market loss leadership in every lyrical line it stepped into . Its runny technology , backed by its artificial satellite based engagement IRIDUM , was one of the first and most notable of its time . apart from this , it invested hard in human vision and their training . It completed the Motorola University to train its employees and keep them up for the competition that lay ahead . By the end of the century however , Motoro la was in botheration . It laid off 15 ,000 employees and took a 1 .95 billion hit . Its leading businesses were doing bad in the market and it was being seen as a firm of the ago . Its networks became out of take care due the sunrise(prenominal) digital technology market that was scintillant and thus it lagged way behind leaders like Nokia and Samsung . This followed by the abrupt resignation of the indeed chief operating officer Chris Galvin was another primer coat for concern Motorola now below the new CEO Ed Zander has five business on which it needs to concentrate if it seeks to discover its position as the noncontroversial leader of the current marketAns1 . Motorola was a world leader in the communication technology business . As it made itself cognise and famous in the world-wide market , it inevitable more(prenominal) and separate people to suffice its various business units Further more , in to period at the edge of technology , it needed the best minds from roughly the globe . For this it develo! ped innovative programs to cipher and train a workforce of highly capable individuals by its Motorola University .

It had an envious establishmental culture which was based on employees shared out into teams whose purpose to master the one thing that Motorola aspired to do , proven levels of highest customer propitiation . Although disjointed from the rest of the teams in the organization , these groups worked efficiently to come upon this . It treated its employees with respect and gave them their due by being lovely in compensation and promotion . In short , its culture became the envy of the industry and one that was being adapted crosswise the boardAns2 . The main fault that Motorola committed was that it was slow in adapting the new digital technology that was seen as a successor to the then analogue technology that Motorola was a leader in . AT T being the biggest provider of telecommunications cut going digital as the new thing and invested heavily in it . When it did not receive any new digital cell shout out models from Motorola , it had no choice just to turn to other options . This gave a chance to firms like Nokia and Samsung...If you loss to get a lavish essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: write my paper